working together
other great campaigns
Under the Hood is one of a number of campaigns being run in the UK by organisations determined
to see young people treated fairly in our society.
Young People Now developed the Positive Images campaign which aims to encourage a positive image of young people in the media.
This was responsible for really drawing attention to the negative picture of young people that we often get from politics and the media.
Go to Positive Images website
Barnardo’s has just launched its New Life ad campaign
with the message that children and young people need help to restart troubled lives.
This huge campaign
includes a request to stop seeing young people as a threat, and instead focus attention on how they and their parents can
be given support.
Go to New Life website
Home
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One in three articles about young people are about crime (Young People and the Media, Mori).
26% of young people in school admit to committing a crime but only 7% of that group have committed crimes leading to police involvement (Mori/ YJB)
71% of press stories about young people are negative and only 14% are positive

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